Planet Hollywood Towers

BIRTH OF THE XTREME COOL: PLANET HOLLYWOOD TOWERS IN LAS VEGAS COMES TO LIFE WITH COLORFUL BUILDING COLUMNS

Planet Hollywood Towers interprets the youthful global trend toward clean, cool, angular design…. with bold splashes of color and a creative use of modern materials, including Móz Designs decorative building columns.

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Inside, the action buzzes around The Towers’ sophisticated lobby bar / reception center. Enhancing this Deco-Modern glamour is a parade of 17 Electric Red decorative columns, fabricated by Móz Designs of Oakland, CA. The columns gracefully glide along the glass wall, leading visitors towards the adjoining Planet Hollywood Casino, theatres, and Miracle Mile shops.

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Faced with .063” solid core recycled aluminum, the 17.5’h x 30” dia. column covers display a mesmerizing grain with a translucent holographic effect. At night the columns disappear into illuminated overhead soffits, while satin-finished stainless steel base plates conceal dramatic up lighting.

“The creative team at Móz understood exactly what we were looking for,” says Mark Waltrip, Westgate Resorts’ CEO.
“The column covers are durable, attention-getting and the Electric Red Ripple grain sparkles throughout the day while also projecting intriguing kinetic movement at night.”

Along with its decorative properties, Móz materials are constructed from 80 percent post-industrial recycled materials and contribute to LEED 2.0 MR Credit 4 – Recycled Content.

Westgate’s team was so pleased with the show-stopping columns that they incorporated a matching Móz Electric Red soffit in the lobby and glitzy Móz red-tiled ceiling in the VIP entry and porte-cochere.

“Móz Designs’ panels for the columns, tiles and soffits served as a cost-effective solution for The Towers design team by delivering flair and visual excitement to the public areas,” said Tripp Sandford, executive vice president at Móz.

“The goal was to create a sense of place and heightened perceptions.

The columns’ ‘extravagance of red’ was a critical element in accomplishing that,” he said.

Like party moths to a bright flame, visitors are immediately attracted to the electrifying lobby bar, in large part because of the inviting glass wall that overlooks the pool and the exciting circle of red columns that create a visual wonderland of color, texture and reflectivity.

With the reception center’s high level of traffic, Westgate Resorts specified Móz DuraFilm protective coating to ensure that the beauty of these architectural elements was not compromised over time.

Suspended Overhead – Electric Red Tiles

As guests leave their Porsches and Corvettes in The Towers’ porte-cochere and enter through the marble and glass VIP Lobby, more than 100 Electric Red Móz ceiling tiles shimmer and glow overhead, reflecting a hand-etched Bamboo grain.

Designed to conceal the HVAC pipes, fitting and vents, the Móz tiles float above, covering more than 400 square feet. The tiles were attached with threaded steel to a pre-installed track system that is suspended from the ceiling deck of the parking structure.

“One of the major advantages of using Móz materials for the columns, ceiling and soffits is that the panels are solid core aluminum,” said Ernie Ngo, general manager at Móz.

“The ceiling tiles are .125-inch thick, the column covers are .063-inch and the soffits are .040-inch thick. This allowed both visual and structural integrity and increased durability, compared to a thin laminate, which would have required additional backing substrate.”

Within the VIP lobby are galleries for contemporary international artists, including a collection of abstract expressionism in mixed media by Laura Beth Cartwright and abstract metal artwork from the Móz Designs Studios, including installations from the Wall Weave and Móz Tides Collections.

Viewing Planet Hollywood Towers from a nearby skywalk (that leads to the avant City Centre complex), the property rises impressively over the desert landscape.

Cool and sleek. Hip and modern. Hollywood Deco Modern meets way-cool South Beach. Only in Las Vegas.

Architect: Morris Architects, Orlando, FL
Interior Design: Westgate Resorts, Orlando, FL
Photo credit: Reed Kaestner, San Diego, CA